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THE CLOTHING BRAND DICTIONARY

THE CLOTHING BRAND DICTIONARY

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The Clothing Brand Dictionary is an indispensable resource for anyone navigating the fashion industry, from aspiring designers and brand owners to seasoned professionals. This comprehensive guide provides clear and concise definitions for hundreds of key terms, covering every stage of building and managing a clothing brand. With sections dedicated to design, manufacturing, marketing, retail, and more, this dictionary demystifies the complex language of fashion, making it accessible and understandable.

Whether you're developing your first collection, negotiating wholesale deals, or fine-tuning your marketing strategy, the Clothing Brand Dictionary serves as your go-to reference for mastering industry terminology. Organized alphabetically for easy navigation, and covering a wide array of topics, including design processes, production methods, financial terms, marketing strategies, and retail logistics, this guide gives you the tools to communicate clearly with suppliers, manufacturers, marketers, and consumers. By understanding the nuances of terms such as "MOQ" (Minimum Order Quantity), "Keystone Markup," and "Trend Forecasting," and hundreds more, you will be able to take control of your business operations with confidence and professionalism.

Perfect for students, entrepreneurs, manufacturers and fashion professionals alike, this dictionary helps bridge the gap between creative vision and business acumen.

Included: 1 PDF of "The clothing brand dictionary" by SBH 

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